This new book from Praeger offers a practical yet powerful way to understand the psychological appeal and strong motivation to play video games.
About the authors:
Scott Rigby, PhD is founder and president of Immersyve, Inc., a research and consulting group specializing in the psychology of virtual worlds and interactive technologies. Richard M. Ryan is a clinical psychologist, and professor of psychology, psychiatry, and education at the University of Rochester, Rochester, NY.
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